Trailer Safety Week 2024 will take place June 2-8
TSW Ally Communications Kit
Let your customers and prospective customers know you are a proud #TrailerSafetyWeek Ally by utilizing the official Trailer Safety Week Communications Kit. By promoting your company’s participation in this national safety campaign, you are showing customers that safety matters. From pre-created social media content to website marketing materials and a sample blog post, all of your Trailer Safety Week marketing needs are covered. Questions? Contact the Trailer Safety Week team.
We recommend bookmarking this webpage so you can easily access the Communications Kit.
Do You Have What It Takes To Be A Champion?
The mission of Trailer Safety Week is to improve the safety of our nation’s roadways by raising trailer safety awareness through education of end-users, dealers and manufacturers on safe trailering practices. For the awareness campaign to expand its reach and effectively improve roadway safety, Trailer Safety Week depends on extraordinary supporters who go above and beyond to reach their industry contacts and end users. Further, to continue expanding the educational resources available to end users, NATM is looking to partner with experts and other key stakeholders in towing and traffic safety.
The Trailer Safety Week Champion program was created to highlight companies whose support of Trailer Safety Week exceeds that of a Trailer Safety Week Ally (TSW Ally) and as such, has earned greater promotional opportunities. While Trailer Safety Week includes Allies across the country, Trailer Safety Week Champions are those who fulfill the following requirements and receive the benefits linked below.
Website Marketing
Let your website visitors know that you want to improve the safety of the nation’s roadways by raising trailer safety awareness through education of end-users, dealers and manufacturers on safe trailering practices. Proudly display the Trailer Safety Week Official Ally website badge or banner ad on your company’s website.
Social Media assets
Social media graphics are an easy way to generate awareness. Highlight Trailer Safety Week on your social media profiles by finding the perfect image to pair with your carefully crafted post regarding Trailer Safety Week.
These graphics can be used in the months leading up to Trailer Safety Week as well as during the week itself.
Social Media Posts
As an Official Trailer Safety Week Ally, we rely on you to help spread the word about Trailer Safety Week. We’ve created sample posts that you can copy and paste and use on your own social media profiles. Feel free to modify the samples or create your own posts, highlighting your commitment to safety and any innovative work your company is doing to improve safety through its products and services.
Check out the official Trailer Safety Week page during the week to get even more social media posts. And don’t forget to like our page to stay up to date on Trailer Safety Week!
Sample Blog Posts
Generate #TrailerSafetyWeek awareness by featuring this sample blog post on your company’s digital mediums. These blogs are the perfect Trailer Safety Week introduction for your audience.
Don’t forget to download the social media graphics above to accompany your blog post!
call to action press release
Help the #TrailerSafetyWeek team generate awareness and participation by sharing this press release with your trailer industry contacts.
call to action Email Invite
Help the #TrailerSafetyWeek team generate awareness and participation by sending this email invite to your trailer industry contacts inviting them to join the movement.
Trailer Safety presentation
Please note, the following is a general overview of safe trailering practices. Users should always consult their trailer owner’s manual and defer to its recommendations. This presentation is not intended to be comprehensive.